Emdoor Rugged & Shenzhen Lions Club: A Decade of Life-Saving Partnership in "Red Action" Blood Drive

Shenzhen, China – August 12, 2025 –

In a powerful display of corporate citizenship, Emdoor Group (emdoorrugged), a global leader in rugged technology, has once again demonstrated its profound commitment to social responsibility by co-hosting the 16th Shenzhen Lions Club "Red Action" blood drive. The event, held at the Emdoor Building, marks a decade of unwavering partnership between the technology giant and the philanthropic organization, a testament to a shared mission of serving the community and saving lives. This year's drive saw an impressive 114 employees successfully donate 40,100 milliliters of blood, contributing to the company's remarkable ten-year total of 308,750 ml from 874 participants.

The "Red Action" initiative, first launched by the Shenzhen Lions Club in 2011, has evolved from a local community service project into a nationally recognized brand for philanthropy, mobilizing citizens and corporations across 14 regions in China. The event on August 12th underscores the growing synergy between the tech sector and community welfare, highlighting how corporations like Emdoor are embedding social good into their core operational values.

The kickoff ceremony was attended by a host of distinguished guests, including Emdoor Group Founder, Mr. Zhong Jingwei; Deputy Secretary of the Party Committee and Deputy Director of the Shenzhen Blood Center, Mr. Lu Liang; and key leadership from the Shenzhen Lions Club, such as the 2025-2026 "Red Action" Committee Chairman, Mr. Yi Shumin, Executive Chairman Mr. Xia Weimin, and Xiangmihu Service Team Captain, Ms. Zhao Renying. Their presence, alongside Emdoor employee representatives, signified a unified front in promoting the critical importance of voluntary blood donation.

A Culture of Giving Back: Emdoor's Decade-Long Pledge

"Rooted in the vibrant city of Shenzhen since our founding in 2002, Emdoor has always believed in growing with our community," stated Mr. Zhong Jingwei during his opening address. "Our mission is to 'make frontier technology more accessible,' but our values compel us to 'give back to society to achieve ourselves.' This belief is the bedrock of our long-term commitment to public welfare. In partnership with the Shenzhen Blood Center and the Shenzhen Lions Club Xiangmihu Service Team, voluntary blood donation has become a cornerstone of our corporate social responsibility."

This commitment is not merely verbal. For ten consecutive years, the sight of Emdoor employees lining up to donate blood has become a symbol of the company's culture. The cumulative donation of over 308,750 ml is a quantifiable measure of their impact, a lifeline for countless patients in need. Mr. Zhong passionately called upon everyone present to embrace a spirit of altruism and gratitude, ensuring the flame of this life-giving initiative continues to be passed on.

The significance of this sustained effort was lauded by Mr. Lu Liang of the Shenzhen Blood Center. He paid high tribute to Emdoor Group and the Shenzhen Lions Club, expressing heartfelt gratitude to all blood donors and supporters. "Every blood donation can save a life," Mr. Lu reminded the audience, sharing powerful stories of how these selfless acts provide a tangible beacon of hope for individuals and families facing medical crises. He emphasized that Shenzhen has established a robust, voluntary, and altruistic blood donation system, fostering a positive social ethos of "I help everyone, and everyone helps me."

The Power of Partnership: Tech and Philanthropy Unite

The collaboration between Emdoor and the Shenzhen Lions Club is a model for effective corporate-philanthropic partnerships. Mr. Xia Weimin, the "Red Action" Executive Chairman, reflected on the initiative's history, noting that the total number of donors over the past 15 years has surpassed 100,000. He acknowledged that Emdoor's steadfast support over the last decade has been instrumental in reaching this milestone.

Ms. Zhao Renying, the Xiangmihu Service Team Captain, held up Emdoor's contribution as a shining example. "Behind these numbers—874 donors and 308,750 milliliters over ten years—lies the selfless love and dedication of Emdoor Group. It represents the dawn of hope for so many lives," she said, expressing her earnest hope that this year's event would inspire even greater participation.

The ceremony culminated in a collective reading of the "Red Action Initiative Letter" by Mr. Zhong, Mr. Lu, and Lions Club representatives, a formal call to action for all sectors of society to join the cause. In recognition of its long-standing dedication, Emdoor Group was honored with the 16th "Red Action" 'Love and Contribution' award. This accolade not only celebrates the company's past efforts but also serves as an encouragement for its continued leadership in corporate philanthropy.

More Than a Tech Company: Emdoor's Vision for Social Value

Emdoor's identity extends far beyond its role as a premier provider of rugged technology solutions. The company, known for its durable tablets, laptops, and handheld devices used in demanding fields like logistics, manufacturing, and public safety, applies the same principles of reliability and service to its social endeavors. Their CSR portfolio is diverse, encompassing not only blood drives but also educational support, disaster relief, and poverty alleviation programs.

The ethos of "making frontier technology more accessible" is intrinsically linked to its community outreach. By developing robust technological tools, Emdoor empowers professionals in critical sectors. By empowering its employees to engage in acts of service like blood donation, it strengthens the social fabric that supports everyone. This dual focus on technological innovation and social contribution creates a holistic corporate identity that resonates with both clients and the community.

The successful blood drive, with a fleet of blood donation vehicles stationed at Emdoor's headquarters, was a hive of activity. Employees from various departments—from R&D to sales—stepped forward, their actions speaking louder than words. The 40,100 ml of blood collected is more than a statistic; it is a direct infusion of hope into the local healthcare system, a testament to the collective power of a workforce united by a sense of responsibility.

Looking ahead, Emdoor Group is committed to deepening the integration of its technological pursuits with its philanthropic goals. Guided by its mission and values, the company will continue to seek innovative ways to create social value. The partnership with the Shenzhen Lions Club and the unwavering support for the "Red Action" are set to remain pivotal elements of this strategy, propelling the cause of voluntary blood donation to new heights and contributing to a healthier, more harmonious society.