Introduction
On February 24, 2023, Emdoor Information Co., Ltd., a leading provider of digital infrastructure and intelligent terminals in Shenzhen, China, marked its eighth consecutive year of participation in the 13th "Red Action" voluntary blood donation event. Held in collaboration with the Shenzhen Lions Club and Shenzhen Blood Center, the event saw 72 Emdoor employees successfully donate 25,200 ml of blood. This contribution supported Shenzhen’s healthcare system, addressing the city’s growing blood demand driven by a population exceeding 10 million. As part of Emdoor’s longstanding commitment to corporate social responsibility (CSR), the event reinforced its mission to create positive social impact through philanthropy.
Event Overview
The 13th "Red Action" event was held at a designated venue in Shenzhen’s Bao’an District, facilitated by the Shenzhen Lions Club and Shenzhen Blood Center. A mobile blood donation vehicle collected 25,200 ml of blood from 72 participants, adhering to the World Health Organization’s (WHO) standards for voluntary, non-remunerated blood donation (VNRBD). This effort addressed Shenzhen’s critical blood needs, which have surged 20-fold since 1993 due to rapid urbanization and population growth. The event continued Emdoor’s annual tradition, which began in 2015, with prior contributions including 19,000 ml in 2016, 27,050 ml in 2017, 21,200 ml in 2018, 27,300 ml in 2019, 31,900 ml in 2020, and 33,400 ml in 2021.
Emdoor’s Contribution
Emdoor Information mobilized 72 employees to participate voluntarily, reflecting its culture of compassion and community engagement. The 25,200 ml of blood donated supported local hospitals, aiding critical medical procedures such as surgeries, trauma care, and treatments for chronic conditions. Employees expressed pride in contributing to a cause that saves lives, reinforcing Emdoor’s identity as a socially responsible organization. The event aligned with Emdoor’s mission of “making cutting-edge technology more accessible to all” by integrating philanthropy into its core strategy.
Emdoor’s Broader CSR Commitment
Beyond blood donation, Emdoor Group has a robust history of philanthropy. Since its founding in 2008, the company has supported initiatives such as:
Operation Angel Home: Providing tablets and financial aid to children with cerebral palsy.
Operation Eaglet: Offering scholarships to underprivileged students in Tibet.
Disaster Relief: Contributing to recovery efforts in affected communities.
These efforts demonstrate Emdoor’s holistic approach to CSR, blending technological innovation with social good. By participating in the "Red Action" campaign for eight years, Emdoor has contributed significantly to Shenzhen’s blood bank, which has received 10% of its blood volume from the campaign over 12 years, saving countless lives.
Importance of Blood Donation
The 25,200 ml of blood donated addressed Shenzhen’s urgent healthcare needs, ensuring a safe and ethical blood supply in line with WHO’s VNRBD guidelines. The event raised awareness about regular blood donation, fostering a culture of giving and encouraging broader community participation. Emdoor’s consistent involvement highlights the critical role of corporate partnerships in sustaining public health initiatives.
Role of Organizers
The Shenzhen Lions Club, part of Lions Clubs International’s global network of 1.4 million members, and the Shenzhen Blood Center collaborated with Emdoor to organize the event. Their expertise in community service and medical logistics ensured a seamless process, amplifying the event’s impact through effective coordination and outreach.
Impact
The 25,200 ml of blood supported Shenzhen’s healthcare system, addressing immediate medical demands. With 72 participants, the event showcased strong employee engagement, enhancing Emdoor’s reputation as a socially responsible leader. The "Red Action" campaign’s legacy, including its 10% contribution to Shenzhen’s blood bank, underscores its life-saving impact, inspiring other organizations to engage in similar initiatives.
Future Commitment
Emdoor Group remains dedicated to philanthropy, with plans to continue participating in charitable projects, from blood donation to education and disaster relief. By integrating social responsibility into its development strategy, Emdoor aims to foster positive social impact and contribute to a better society through tangible actions.
Conclusion
The 13th "Red Action" event on February 24, 2023, exemplified Emdoor Group’s eight-year commitment to public health. With 72 employees donating 25,200 ml of blood, Emdoor, alongside the Shenzhen Lions Club and Shenzhen Blood Center, strengthened Shenzhen’s healthcare system. This event highlighted the power of collective action and Emdoor’s role as a leader in both technology and social good, paving the way for continued philanthropic contributions.
